Rebranding CryptoCrowd to Pynk
- Status: Pending
- Prize: $210
- Entries Received: 328
Contest Brief
Hello,
We are Pynk, formerly know as the CryptoCrowd. We are a blockchain investment fund, a new safer model for crypto investing designed by the people and for the people - and one that does good for society at large.
After a long process of research and deliberation - we have decided to re-brand the company to Pynk. A ‘less scary’, less technical and more inclusive name for our business - we want to be an edgy, ‘punky’ play on the colour Pink - that welcomes all. Ultimately we want to create a brand that has more appeal to everyday amateur investors (retail investors), who might be new to blockchain and crypto. We are a fin-tech startup for millennial digital natives, and we need standout in a cluttered market.
Key deliverables: brand logo and basic brand identity.
PLEASE SEE ATTACHED WORD DOCUMENT FOR FULL BRIEF:
https://docs.google.com/document/d/1PagDqAXwHY4x2HHE8i60B9p1JmUvKWNB1tnQzYGTa1g/edit?usp=sharing
Thanks and have fun!
The Pynk team.
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