Logo Project Process:
Below is an overview of a logo project. Since every project is unique, the approach may differ slightly, but will typically go as follows:
Down Payment: After you’ve committed to working with me, a 50% down payment will be required, along with the digital signing of a simple 1 page project agreement. This is a standard policy for most designers. You can read why down payments are required by clicking here.
Discussion / Research: At this point we can discuss the details of your project, and narrow down what direction it should go in terms of style, concept, etc. I will also dedicate time towards research of your business/venture and your industry (if applicable).
Sketching / Development: After the details of your project are understood, I can then begin the process of conceptualizing (brainstorming / sketching of logo ideas).
Refining Of Rough Concepts: Next comes the task of selecting the best of the rough logo ideas and refining them into something more presentable.
Logo Presentation: Your logo(s) will then be presented to you, usually in mock-up form (ex: on a business card, signage, etc).
Revisions If Necessary: Upon your feedback, any necessary revisions to the presented logo(s) will be addressed (i.e. color, font changes, logo graphic tweaks).
Finalizing / Assisting With Print: Upon your approval of logo, print and web versions of the design will be prepared, and assistance with printing can be provided if work hours remain.