Website content writer needed

I am looking for a website content writer to create an editorial plan for our new website catering to a niche market. The primary goal of the website's content is to inform and educate the audience on our products and services. We require the tone of the content to be formal. The ideal candidate should have experience in writing for niche markets and be able to create engaging content that is informative and professional. Excellent communication and research skills are a must.