Hello there,
I see that you're looking for an EXPERT copywriter to help you in writing emails to sell insurance products for your Insurance Brokerage business.
Well, it seems that you're in the process of experiencing new growth in your business, so congratulations on that!
Anyway, I won't be able to comment on the specific campaign because I need to know more details, but I want to give you some pointers to ensure that your email copies will have a high-conversion rate.
STEP 1: Focus on agitating the problem first. Of course, the main goal of email copy is conversion. However, you need to set the stage first to ensure that your list will have a great 'awareness' of their problem.
For instance, you're selling insurance products, but your list won't wake up one day saying, "I need to get insured!" Well, sadly, they are too busy eating and running away from the reality that you need to force it on their face.
As if saying, "Hey, you have a problem!"
STEP 2: Once the problem is agitated, that's when we will build the anticipation for a solution -- which, in this case, is your insurance product.
If you've done a good job of agitating the problem, guess who will be on top of their mind once they decide that they need a solution. Yep. That's you!
Well, I have more things to say about this, but I would rather start working on writing your emails.
So, if you want to know more, just shoot me a quick message.
-Rom