Social media on mobile devices jobs
I'm in need of a talented video editor who can transform my longer video into engaging, bite-sized content for Facebook and Instagram. The original video is more than 3 minutes long and I need it to be broken down into shorter, captivating sequences. I'd like the editing style to be trendy and modern, suited for social media. Key requirements: - Expertise in video editing, particularly for social media platforms such as Facebook and Instagram. - Ability to understand the essence of longer content and distill it into shorter, engaging clips. - Experience in trendy/modern video editing styles is a big plus. Please provide examples of your previous work that demonstrate your skills in this area. Looking forward to seeing what you can do!
I'm in search of a skilled lead generation specialist and appointment setter for my digital agency, focused on the technology sector. You'll be reaching out to small businesses, startups and enterprise companies. Your responsibilities will include: - Identifying potential leads - Setting up appointments for service presentation - Following up on cold and warm leads Our agency offers website design, SEO optimization, and social media marketing. Therefore, having a background or understanding in these areas would be beneficial. Please reach out if you have proven experience in lead generation, great communication skills and familiarity with the technology industry. I look forward to working with you.
As a budding Video Production Agency, I'm loo...brand's awareness, generate leads, and ultimately increase our website traffic. - Target Audience: Our services are tailored for both small businesses and corporate clients, therefore, potential leads in these areas are a must. - Marketing Strategy: I am currently marketing via social media advertising and would love ideas on how to expand on this, or incorporate other successful methods. The ideal freelancer for this role should possess proven experience in strategic marketing, lead generation, and social media advertising. Extensive experience in both B2B and B2C sectors would be a bonus, as our target market spans small businesses to corporate entities. Excellent communications skills, ...
I am in need of a professional who can significantly optimize a batch of pictures for my Instagram social media account. My primary requirements include: - Increasing the contrast of these images to accommodate Instagram's visual aesthetics. - Enhancing specific facial expressions in the photos and other minor brush-ups The ideal freelancer for this task should possess excellent photo editing abilities and have a keen eye for details. An in-depth understanding of how Instagram optimizes images would be a great advantage, though not mandatory. The overarching goal is to significantly increase the visual appeal of these images for my Instagram viewership. Please include work samples of similar jobs you've done before in your proposal.
I'm looking for a digital marketing professional with a focus on social media, specifically Instagram and LinkedIn. My primary goal is to increase brand awareness for my company. The ideal candidate should: - Have experience in creating engaging image-based content for Instagram and LinkedIn. - Be able to build and execute a strategy that enhances our brand's visibility. - Leverage analytics to optimize performance and growth across platforms. Please, include examples of past work and results in your proposal.
I'm in need of an imaginative social media guru to strategize the Instagram launch for my new online fitness/bodybuilding platform targeting beginners. Your focus will be on creating transformational content that resonates with this audience, inspiring them to join our community. Your responsibilities will include: - Planning and executing a compelling Instagram content strategy - Producing transformational 'before and after' content - Engaging with our target audience to build a loyal following Ideal candidates should have: - Experience within the fitness/bodybuilding sector - Proven track record managing successful Instagram accounts - Ability to create motivational, beginner-friendly content - Understanding of what drives engagement on Inst...
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I'm looking for talented cartoonists to create a series of humorous African American cartoons for our newsletter. Key Points: - These cartoons will be targeted at an adult audience, so the humor should be mature and sophisticated. - Th...tone should be light-hearted, fun and humorous. Attached is an example cartoon. I need about 20 of these done with African American characters. Ideal Skills and Experience: - A strong background in cartoon illustration, particularly with diverse characters. - An understanding of African American culture and humor will be crucial. - Previous experience creating content for newsletters or other media platforms is a plus. - Must be able to deliver original, high-quality work in a timely manner. I look forward to seeing your portfolios and b...
...recognition of our brand. The campaign will largely involve text-based posts. The ideal applicants should have a strong Twitter presence and a good understanding of how to engage with followers. Key responsibilities will include: - Posting text-based content on their Twitter accounts - Engaging with their followers to spark conversation and increase brand visibility - Reporting on the performance of the campaign Ideal skills and experience: - Strong Twitter presence and familiarity with the platform's best practices - Experience in social media marketing, particularly with brand awareness campaigns - Excellent communication and engagement skills If you're someone who can help us boost our brand recognition and is skilled at creating engaging tex...
I am in need of a skilled developer to help me seamlessly integrate my Fi...and features to enhance my store's performance and user experience. These include: - Implementation of a product search functionality - Integration with relevant third-party apps or plugins - Social media integration to extend the store's reach and improve customer engagement I would be open to suggestions on how to ensure the design fits Shopify's format while not losing its essence. This is a crucial project for me and I'm looking for someone who can make my vision a reality. Skills in both design and Shopify development are essential for this project. If you've worked on similar projects and have a good understanding of e-commerce store design an...
I am seeking to enhance the traffic to my Amazon affiliate website page. The primary goal is: - Increase traffic, particularly through social media engagement. Essential skills and experience include: - Proven expertise in social media marketing, specifically on Instagram and TikTok. - Strong understanding of audience engagement and growth strategies. - Ability to create engaging and click-worthy content. - Demonstrated results in increasing website traffic via social campaigns. The strategy should be thoughtful and targeted, attracting potential visitors and encouraging them to explore the website. The successful applicant will have a clear vision on how to exploit these platforms to their fullest extent. My website:
I'm seeking a PCI Qualified Security Assessor (QSA) Expert who can assist me with ensuring that my mobile app meets the necessary security standards for payment processing. The app is developed for both iOS and Android platforms, with the primary function being payment processing. Ideal skills for this project include: - Experience in achieving PCI DSS compliance requirements & QSA certification for mobile applications. - Strong background in mobile app development, particularly Android - Previous experience with payment processing apps - Excellent communication and documentation skills - Proficient in the development of secure mobile applications that process financial transactions - Certified QSA (Qualified Security Assessor) PCI level 4. Key respo...
I'm launching a new line of dairy products that focuses on natural and organic offerings tailored for health-conscious consumers. The perfect brand name for this endeavor would seamlessly blend references to dairy with more abstract elements that convey our commitment to health, quality, and natural ingredients. Hence, I'm in search of a creative professional who can design the best brand name to symbolize our values and resonate with our target audience. The chosen brand name will be used on product packaging, our social media page, business cards, and leaflets. Ideal skills and experience: - Expertise in branding and business naming - Creativity and a strong understanding of brand identity - Experience in the dairy or food industry would be adv...
I’m seeking a savvy digital marketer with a strong handle on Facebook and Instagram platforms to help expand my SaaS business's online presence. Ideal candidate should: - Be adept at SaaS marketing. - Have ample experience on both Facebook and Instagram platforms. - Have the ability to form strategies without specific goals or target audience information. - Be able to generate innovative ideas to attract attention and foster online dialogue. Please provide examples of your previous work when submitting your proposal. Knowledge of trends and best practices in SaaS marketing are crucial.
...works and projects. - Contact Information: Clear details on how potential clients or collaborators can reach me. - Cover Letter: I would like a section where I can briefly articulate my goals and aspirations. Key Points: - Design: The design should be clean, professional and appealing. - Functionality: The website should be easy to navigate. - Mobile Responsiveness: It should be responsive across devices. - User Experience: Intuitive and user-friendly. - SEO: Basic optimization for search engines is a plus. Ideal Freelancer: - Experienced in web development with a portfolio of similar projects. - Proficient in designing and creating clean, professional websites. - Strong understanding of UI/UX principles. - Able to create a mobile responsive site. - Familia...
I'm looking for an experienced mobile app developer to create a comprehensive property listing application for both iOS and Android platforms. Key Features: - Property listing with detailed information and images - Intuitive search functionality - Contact forms for easy communication between users Additional Functionalities: - Image gallery for each property - User authentication for security and personalized experience - Push notifications to keep users informed - User Profiles - Advanced Search Filters - Geolocation Services - Integrated Messaging System - Review and Rating System - Offline Access - Integration with Social Media - Secure Payment Gateway - Analytics Dashboard - Multilingual Support Design: I prefer a modern and minimalist design for the mo...
I'm embarking on a project to create a thought-provoking logo for a socially-aware hoody brand. The logo will be the word 'braille' represented in braille symbols, with a minimalist design approach. Key Requirements: - The logo must be thoughtfully designed, reflecting the brand's ethos of addressing real-world issues such as poverty, lack of education, and hunger. - While I do not have specific symbols in mind, the design should convey the emotions of empathy, hope, and strength. Ideal Skills and Experience: - Prior experience in designing minimalist logos, particularly those with a socially conscious theme, will be a huge plus. - A strong understanding of how to evoke specific emotions through design will be essential. - Proficiency in braille symbols or wi...
I'm in need of a competent and experienced researcher to create a case study that analyses the effectiveness of a particular military training approach. Key Deliverables: - The case study must be well-researched, objective, and focus solely on the training effectiveness. - It should engage the reader, providing valuable insights and conclusions that can be drawn from the analysis. - The audience for this case study will be military personnel, so experience in creating such content is highly advantageous. Ideal Skills and Experience: - Strong research and analytical skills, preferable in military training methodologies and practices. - Ability to craft engaging and informative content. - Prior experience with case study writing, particularly those aimed at military professi...
I'm seeking an expert to optimize my Revolution Slider for mobile devices. - The primary issue I'm facing is the slider's lack of compatibility with different screen sizes. - I'd like to prioritize adjusting the content scaling and layout, to ensure the slider looks great and functions well on mobile. - The slider should support a mix of both dynamic content and static images. The ideal candidate for this job should have: - Extensive experience with Revolution Slider, especially in optimizing for mobile - Strong knowledge of responsive design and mobile UX - Ability to work with a mix of dynamic and static content. If you're confident in your ability to make my Revolution Slider look and work perfectly on ...
**The Impact of Technology on Work and Personal Life: Benefits and Challenges** Technology has become one of the most significant factors that have drastically changed over the past few decades, revolutionizing how work is organized, communication methods, and personal lifestyles. The modern technological advancements offer a wide range of opportunities and challenges that individuals and societies, in general, must face. **Benefits:** 1. **Increased Productivity:** Modern technology enhances productivity and streamlines processes, enabling more achievements in less time. 2. **Improved Communication:** Easy access to modern communication tools like email and messaging apps enhances communication among individuals in the workplace and beyond. 3. **Time Saving:** Technology allow...
...leads from international to purchase or rent in Malta. As well I would love to find a way to generate commercial leads Key Requirements: - Target Audience: The primary focus is on attracting international investors, people interested in buying property, and those looking to rent residential and commercial spaces in Malta. The latter includes people interested in renting commercial properties such as offices, restaurants, and shops. - Marketing Channels: The ideal candidate should have expertise in using various marketing channels to attract potential clients. This includes proficiency in leveraging social media platforms, email marketing, and marketplaces. Your input and suggestions for additional channels are also welcome. The successful freelancer will need to...
Seeking an Android developer with expertise in Kotlin and XML for a video display app project. Must integrate a specific HLS video stream (":ktvaq.stream.smil/chunklist_b350000_t64MjQwcA==.m3u8") into an XML fragment. Key functionalities needed: Play/Pause, volume control, and adjustable video speed. Autoplay after a delay. Full s...specific HLS video stream (":ktvaq.stream.smil/chunklist_b350000_t64MjQwcA==.m3u8") into an XML fragment. Key functionalities needed: Play/Pause, volume control, and adjustable video speed. Autoplay after a delay. Full screen and landscape mode support. Requirements: Profound experience in Android development, especially in handling video playback and media controls.
I'm looking for a skilled 2D cartoonist who can create engaging, short animations for social media. Ideal candidate should be proficient in Toon Boom and have experience in 2D animation. Key Requirements: - Able to deliver a 2D animation that is less than 1 minute in duration. - Can produce content suitable for social media. - Proficient in Toon Boom and other 2D animation tools. - Previous work experience creating social media content is a plus. Please include a portfolio of your previous work with your application.
I'm seeking a designer for a wordpress website. I want 2 pages: 1. HOMEPAGE Header (Menu: Home-Residential-Commercial-Corporate-Media) -it needs to have a good distinction between RESIDENTIAL and COMMERCIAL services -it needs to have a clear button to apply for a CONTAINER REQUEST Footer 2. ABOUT US Header featured image Title Text Footer The focus of our website will be waste management, clean and professional. If chosen I need the design in figma, Adobe XD, or photoshop
...directories, social media and news sites which includes but not limited to eBay and clinicaltrials.gov. Key functionalities should include: - Capturing various data types such as product details, pricing information, ratings, reviews, and any other elements visible in a full-page screenshot. - Organizing the captured data and screenshots in a clear, easy-to-navigate folder structure. - Being adaptive enough to scrape data from a widely diverse set of websites. To be successful in this role, you should have a solid knowledge of Python and possess considerable experience with the Playwright toolset. A background in web scraping and data organization would also be beneficial. An in-depth understanding of e-commerce platforms and different types of websites such as direct...
I'm in need of an experienced social media marketer who can help me create and manage impactful LinkedIn campaigns that will increase brand visibility and CV generate leads for my business. Selling through those leads would be highly appreciated. Key Responsibilities: - Develop a comprehensive LinkedIn marketing strategy that aligns with my brand goals - Execute the plan, ensuring content is engaging, professionally presented and in line with best practices - Monitor campaign performance and make necessary adjustments to ensure goals are met Ideal Skills and Experience: - Proven work experience in social media marketing, specifically on LinkedIn - Excellent understanding of LinkedIn's features and algorithms - Strong analytical skills to measu...
I'm seeking a creative and experienced professional to create a live action video to explain one of my company's key services to potential customers. The primary goal of this video project is to create an engaging, clear, and distinctive visual depiction of the service that we offer. Ideal freelancer should have: - Proficiency in live action video production Exten...customers. The primary goal of this video project is to create an engaging, clear, and distinctive visual depiction of the service that we offer. Ideal freelancer should have: - Proficiency in live action video production Extensive experience is not required. We need someone that can film a project that we will use in a time lapse video and then also recorder some interview style content for social ...
...and phone number. These fields are essential for qualifying leads and initiating follow-ups. - **Design and Layout**: Aesthetically pleasing design that is in line with the branding of 3sigmacrm.com. The landing page should be visually engaging and easy to navigate, with a clear call-to-action. - **Responsive**: The landing page should be responsive and optimized for various devices, including desktop, tablet, and mobile. Ideal Freelancer: I'm looking for a skilled web designer with a solid portfolio of creating effective lead generation landing pages. The ideal candidate should have: - Experience in UI/UX design and web development - Proficiency in HTML, CSS, and Javascript, along with knowledge of responsive design - Ability to deliver quality work within a tight...
...primary driver for increasing product visibility and potentially driving sales. Key aspects of the project include: - The video should be vibrant and engaging, with a clear focus on demonstrating the product's features in a compelling manner. - I'm open to creative input from the freelancer regarding the best locations for shooting. The video can be shot indoor, outdoor, or a combination of both. - Given the live-action nature of the video, the freelancer should have experience in working with actors and directing video shoots. - It's essential that the final video is of high quality and suitable for social media and other digital platforms. The ideal freelancer will have: - Proven experience in producing high-quality live-action promotional vi...
...intended for social media use for an NGO, with a runtime of less than a minute. My NGO has recently hosted an event and I'm looking for a video editor that can edit the footage that was taken during the event! The videos need to be edit because there is a lot of blown light. I need someone creative, that can produce an video that is going to be engaging for the audience and look professional! Your tasks: - Advanced video editing, including trimming, scene transitions, and color corrections - Incorporating motion graphics for animated titles and visual elements Ideal candidates are experienced with advanced editing features, presets, and transitions. Knowledge creating visually compelling and engaging motion graphics is also important. Past experience editing shor...
I'm looking for a skilled website designer and developer to help me revamp my existing site. The main goals are to: - Redesign the layout: The site needs a fresh look that is both modern and user-friendly. Aesthetics are important, but so is functionality. - Update the content: The website's content is outdated and needs to be refreshed. This includes text, images, videos, and any other media. - Improve the navigation: The site's navigation is currently not as intuitive as I'd like. I want visitors to easily find what they need. The main purpose of the website is to showcase my products/services. Therefore, the redesign should be tailored towards this end. Also, I prefer a color scheme that is warm and welcoming, in line with the type of products and services...
As part of my graduation project in Technology, I'm designing a universal emergency key. This feature will allow users to call 911 instantly in case of an accident, while also sending their live location. The key aspect of this project is ensuring this feature works across all types of devices. Key requirements include: - Development of an emergency key, functional across all devices - Integration with 911 services for instant calls - Incorporation of location tracking for accurate emergency response The ideal freelancer for this project should - Experience in GPS and location tracking - Knowledge of emergency services integration The device will send a full medical record for the patient No technical background needed just a strong powerpoint skills and will requ...
...replies, and moderator assist features. The system needs to handle up to 10,000 participants. • User profiles: Creation of user profiles is essential. Robust privacy and security for users should be ensured. • StreamYard Integration: User comments should display on StreamYard. Event hosts comments should post to the platform. • Video replay with live chat: Users should be able to replay video streams while maintaining active chat features. Ideal freelancer will have: • Experience with live streaming platforms • Proficiency with Social Media API integration • Demonstrated skills in designing secure user profiles • Experience with StreamYard or similar broadcasting platforms. The final goal is the creation of our own broadcast plat...
...talented social media manager and content creator to help build the brand's presence online. Feel free to look at my website to get a feel for the brand Key Responsibilities: - Develop and execute a social media strategy on Facebook, Instagram, and Tiktok - Curate engaging content that aligns with our brand and resonates with our target audience - Post three times a week on each platform - Create educational content about wine and behind-the-scenes insight from our tasting experiences - Implement promotional content and special offers Qualifications: - Proven experience in social media management and content creation - Strong understanding of the wine industry and wine culture - Excellent creative writing and communication...
...developer to create a social networking application that can work seamlessly on iOS, Android, and web platforms. Key Features: - User Profiles: The app should have a robust user profile system. - Messaging System: A real-time messaging feature that is reliable and user-friendly. Experience Required: - Proven track record in developing cross-platform mobile applications (iOS and Android) with a web counterpart. - Strong expertise in implementing social networking features such as user profiles and messaging systems. - Familiarity with UX/UI design principles for a seamless user experience across different platforms. Please note that the project scope may expand based on further discussions and I'm open to suggestions for additional features t...
Design and Implementation of an Application and Website Responsive User Interface (UI) Design: Ensure that the design functions smoothly and responsively on various devices such as desktop computers, tablets, and smartphones. Content Management System (CMS): A scalable database that allows easy addition, editing, and deletion of content. An easy-to-use management interface that allows instructors to efficiently manage courses and content. Student Management and Registration System: Capability for students to register and log in to their personal accounts. Detailed information about course progress and outcomes. Secure Payment System: Integration with trusted payment service providers such as Apple Pay and Mada, among others. Ensure that payment transactions are conducted sec...
We are ...designer proficient in HTML, CSS, and JavaScript to join our team. The ideal candidate should have experience with modern design styles and a proven track record of developing responsive websites that adapt seamlessly to desktops, tablets, and mobile devices. Key Requirements: Proficiency in HTML, CSS, and JavaScript Ability to create modern design styles Experience in developing responsive websites for all devices Responsibilities: Designing and implementing frontend code for our project Ensuring the website is fully responsive and adaptive across all devices Refining the existing MVP design for desktop and making it responsive for all screens A strong portfolio showcasing previous work with similar requirements is highly beneficial. Some of Scre...
I want to recreate the website using different data sources and a new design. The key features I need ... using different data sources and a new design. The key features I need are: - Live Data Updates: The website should be able to update data in real time. - Social Sharing Buttons: The site should have easy-to-use social sharing options. As for the design, I am open to suggestions but most importantly, I need it to be user friendly and visually appealing. Ideally, you should have the following skills and experience: - Proficiency in web development - Experience in working with live data sources - Design skills, particularly in user interface and user experience Please provide examples of similar projects you've worked on in the past when you apply.
I'm seeking a seasoned expert in digital marketing, with top-notch skills in social media management, content creation, marketing, and SEO optimization. Your primary duties will include: • Managing my social media presence on Facebook, Instagram, and Twitter • Creating and marketing engaging content for my various platforms • SEO optimization to bolster website traffic and search engine ranking The goal of this project is threefold: • To significantly increase the awareness of my brand across social platforms • Drive consistent, high-quality traffic to my website • Generate valuable leads or sales If you have a proven track record in these areas, along with a knack for turning social media fo...
We're on the hunt for an experienced mobile app developer to create an innovative software for iOS and Android devices. A central feature of the app is its ability to let users upload a home photo and modify the driveway with custom colors and textures of our products. Key Features Required: - Photo capturing capability via device camera - Feature to apply our product colors and textures to the driveway area in the photo - Predefined color and texture options along with color picker tool for customizations Ideal Skills: - Proven experience in mobile app development, with a focus on photo editing features. - Proficiency in iOS and Android platforms - Ability to integrate color picking tools and texture mapping features. Our primary goal is to...
...seamless identification of visitors. - Delivery: The software should incorporate a delivery management system, tracking and notifying visitors when a delivery arrives. - Employee Sign in and sign out: A function that tracks the presence of employees as they arrive at and leave the premises. Device Compatibility: The software should be designed to function across multiple devices, including: - Desktop computers - Tablets - Mobile phones Ideally, your background should include: - Extensive experience in developing visitor management systems. - Proficiency in integrating software with courier services. - A strong understanding of user interface design for cross-device compatibility. - Thorough knowledge of security and privacy compliance requirements. If you're a de...
I'd like my website to be updated so that it is optimized for mobile. It is a very simple website:
I am seeking a talented and experienced Mobile Application developer familiar with the Multi-platform App User Interface (MAUI) framework to create a data display mobile application. The specification of the application remains open, as I am unsure about the need for integration with external APIs or databases. Skills I am looking for: * Proficiency in MAUI development * Experience in creating apps for multiple platforms * Good understanding of API and database integrations * Ability to provide technical advice and recommendations Your main task will be establishing the foundation of the app considering future functionalities might be added. Your insights and expertise are key, as the specifics beyond data display and the potential requirement for external integrations are...
Please see Preferably on desktop. Now see attached jpg (). The slider is built using the Slider Revolution WordPress plugin. It looks great (in my opinion) on desktop but the width of the graphic of portfolio pieces seems constrained on mobile. It is on as wide as the longest line of text above it (media & digital). I just need help making the portfolio image display at full width or at least not constrained like it is now. Thank you. J.R.
I'm looking for a skilled SEO expert who can drive traffic, improve rankings and ultimately lead to increased sales for my business. Key Project Details - **Main Objective:** Lead generation and sales. - **Target Audience:** B2C (Business to Consumer). - **Platforms:** Google, Bing, and social media sites. Requirements: - Experience in B2C lead generation and sales through SEO. - Proven track record of improving search engine rankings. - Familiarity with SEO tactics on Google, Bing, and social media sites. Please provide details of your relevant experience and approach to this project in your bid.
...Experience in creating thumbnails for YouTube or other social media platforms • Understanding of the real estate and business industry to accurately represent the podcast theme The ideal candidate should be able to create a thumbnail that grabs attention, communicates the podcast's theme, and entices viewers to click and listen. Here is a link to the video that needs the thumbnail: Here is a URL to the host Drew Farnese facebook for a picture of them: You can use a picture from social media or from the video podcast itself Here is a URL to the guest, Steve Seymour facebook for a picture of them: You can use a picture from social media or from the video podcast itself Here is a URL to
I'm in need of a person skilled in creating YouTube short videos for ...a minute long shorts that capture viewers' attention. Prior experience with video editing software and a good understanding of gaming content are key. * Thumbnail design: In addition to editing, you'll also be creating thumbnails for each short. Knowledge of graphic design and familiarity with design tools is essential. * Content research: The role entails researching gaming trends on YouTube and other media platforms to ensure our videos remain relevant and attractive. Ideal candidates would be those who have a passion for gaming and previous experience designing YouTube thumbnails and editing short videos. Excellent research skills and an understanding of trending gaming content will g...
I'm looking to create a dynamic social media platform that allows users to select their own country upon registration. This will be a platform for creating and sharing substantial posts, each of which can be up to 10,000 words long and must contain pictures. Users are encouraged to engage with each other by giving likes to posts. Key Features: - Users must register to access exclusive content, interact with other users and customize their profiles - Ability to create and publish posts of up to 10,000 words along with pictures - Users can like posts - All users receive an email notification when a post receives over 100,001 likes Ideal Skills: - Proficiency in web development with experience in creating social media platforms - Experience in incorporating ...
I'm looking for a proficient mobile app developer, ideally with experience in creating e-commerce apps for both iOS and Android platforms. I have a file which needs to convert into APK and Ios and needs to upload in my apple play store account and google play store account The project requires someone well-versed with e-commerce platforms and user interface development. The ideal candidate should have a proven track record of building user-friendly mobile apps with similar features. Expertise in cross-platform app development would be an additional advantage.
