Project manager terms of reference jobs
I'm in need of an experienced social media manager and content writer who can help me boost my online presence. Key Responsibilities: - Manage social media accounts (platforms to be determined) - Develop and write engaging content including blogs, social media posts, and articles I'm looking for someone who can work closely with me to produce content that reflects the voice and tone of my brand. I am open to suggestions for content topics, but expect the freelancer to be able to create content that is engaging, relevant, and shareable. Ideal Skills and Experience: - Prior experience in social media management - Proven track record in content writing - Understanding of SEO and online marketing - Creative thinker with the ability to generate new ide...
I'm in need of a 3D motion title teaser for an entertainment project. This teaser should be set in a realistic forest environment and convey a mysterious and dark atmosphere. Key Points: - Entertainment Purpose: The main goal of this project is to create a teaser that captivates and engages the audience, setting an intriguing tone for the content to come. - Realistic Style: The forest setup should be modeled in a realistic style to enhance the immersion and believability of the teaser. - Mysterious and Dark Atmosphere: The teaser should convey an overall eerie and enigmatic mood, setting a mysterious tone that hints at the entertainment content without revealing too much. Ideal Skills and Experience: - 3D Motion Graphics: Proficiency in creating e...
I'm currently experiencing an issue with Google Adsense on my WordPress site. I have not attempted any fixes yet. I'm looking for someone who's well-versed in this area to help me out. Key Points: - Fixing Google Adsense ...Adsense on my WordPress site. I have not attempted any fixes yet. I'm looking for someone who's well-versed in this area to help me out. Key Points: - Fixing Google Adsense issue on a WordPress site - Must have experience in handling similar issues - I have access to the file manager, so you can make necessary changes Ideal Skills: - Strong understanding of Google Adsense and how it interacts with WordPress - Experience in resolving issues - Proficient in using WordPress file manager Please reach out if you think...
...special event manager, I'm seeking a skilled professional who can assist in customizing unique event themes. While the visual aspect isn't a top priority, the ability to craft and implement original themes is crucial. This “event” it will be something special organised for a special person. I Key Responsibilities: - Tailoring innovative and captivating event themes under the guideline provided from me - Ensuring that the chosen themes are distinct and memorable for the persons who will benefit about this special event - the person will need to coordinate and engage other advisors necessary for this event (marketing, web designer, etc) Ideal Skills: - Experience in special event management - Adept at creating and implementing custom event themes - Knowle...
I need a Python script that can batch process text overlay onto images (jpg/png). All the images and all the text will be unique. Each set of text(s) (1-2 sentences) will have its own unique image. (one-to-one) I would like to have a CSV file containing all the unique sets of text. The script would reference a folder of images. The script needs to be able to handle 20-200 images. I would like to be able to change the font style, size, the position on the image, and to have the text be able to wrap to the next row on the image.
...process on my behalf. Key Responsibilities: - Research: Conduct thorough research to identify a SaaS that meets my specific criteria, including high revenue potential, established user base, and a scalable business model. - Negotiation: Handle all communications and negotiations with the seller. Strong and persuasive negotiation skills are essential to optimize the deal and secure the best possible terms within my budget. Desired Skills and Experience: - Extensive experience and a proven track record in SaaS acquisition and negotiation. - Strong analytical and research skills to identify potentially profitable businesses. - Excellent communication skills, particularly via email, to ensure smooth negotiations with the seller. - Familiarity with Flippa and the SaaS market is a pl...
I am in need of an experienced Amazon PPC Campaign Manager to help me reach my business objectives. The ideal candidate will have familiarity with: 1. **Tasks**: You will be primarily focused on optimizing my PPC advertising management. 2. **Past strategies**: I've previously used manual bid adjustments, automated bid algorithms and keyword optimization. Therefore, a candidate proficient in these strategies will be preferred. 3. **Target Audience**: My products are designed to appeal to all age groups so a broad understanding of the Amazon market will be most beneficial. Your role will ultimately increase product visibility, optimize sales, and efficiently manage our advertising budget. Your strategies should be adaptable to ensure consistent growth and maximu...
I am looking for a skilled Google Ads expert to help me run an effective campaign. - Ideal candidate will have expertise in all areas of Google Ads: Search, Display, and Video Campaigns. - The primary goal of this campaign is to increase website traffic. - The target audience for these campaigns is yet to be determined. The successful candidate should be able to provide insights on the target audience and develop a strategy that can effectively drive traffic to my website. You should be able to propose a campaign that can provide measurable results. The ideal candidate should have a proven track record of managing successful Google Ads campaigns, ideally for clients with similar goals.
I need to design a new version that is better than my reference and has the same style Logo usage guidelines ,Color palette,Typography guidelines,Iconography
We are looking for an experienced marketer who specializes in marketing campaigns that rely on data analysis. You as a digital marketer must be able to handle the data analysis...experience in paid advertising on Facebook Ads, Instagram Ads, Snapchat Ads, TikTok Ads, and Twitter Ads. - Ability to analyse and optimize campaign results based on our target audience data analysis. - An excellent understanding of how different social media platforms work. - Exceptional creativity and originality. - Excellent communication and teamwork skills. Prerequisite: The freelancer must be able to provide previous work samples that demonstrate his ability to handle similar marketing projects. Please, work samples should be live from the social media business manager and not screenshot...
...need of a professional and experienced technical recruiter who can assist in filling multiple IT Project Manager positions in my company. The role will involve conducting interviews, assessing candidates' suitability, and supporting the hiring process until the positions are successfully filled. Key Responsibilities: - Conducting thorough interviews with potential candidates for the IT Project Manager role. - Assessing candidates' qualifications, skills, and suitability for the position. - Collaborating with the hiring team to shortlist and present the most qualified candidates. - Providing feedback and recommendations on potential hires. Ideal Skills and Experience: - Proven experience as a technical recruiter, particularly in IT-related r...
...pressing need for a Facebook ad manager. My company would greatly benefit from someone who can consult on the best methods and strategies when it comes to ad management, specifically focusing on ad placement and ad creative. Key responsibilities will include: - Set-up, targeting, creation, and design of Facebook Ads related to my business. - Performance tracking and optimization to guarantee the best results from our advertising efforts. The ideal freelancer would have extensive experience in managing Facebook Ads and a proven track record in driving web traffic and generating leads. Your ability to provide expert advice on targeting audiences will be pivotal for our success. In a nutshell - I need someone who can take ownership of managing my Facebook Ad mana...
I need a skilled website designer to create an engaging and user-friendly platform that reflects my unique doctor services. This includes providing general check-ups, diagnosing and treating various health condi...density in the body for improved wellness. The website should include sections detailing my services, a knowledge hub regarding body energy measurements at a cellular level, and a segment for clients seeking customized treatments. Key Qualifications: - Experience in e-commerce website design - Knowledge of medical and health-related content - Exceptional visual design skills The ideal candidate should be able to use compelling graphics and visuals to explain complicated medical terms and procedures in a simple, easy-to-understand manner. I look forward to seein...
I'm looking for an experienced social media manager who can help me in creating and scheduling 200 posts for LinkedIn, Facebook, and Instagram. The posts will aim to target the Saudi market, focusing on Saudi public holidays, patriotism, and more. The requirements for this job are as follows: - Create 200 posts: The posts should be engaging, creative, and tailored for a Saudi audience. They should include high-quality, royalty-free stock photos and be bilingual in both English and Arabic. - Schedule posts: Utilizing Odoo Social Marketing, the successful candidate will be responsible for scheduling these posts for optimal times to reach the target audience. - Target Saudi Market: Understanding the Saudi culture and market is crucial. The posts should resonate with the local aud...
As part of our market research efforts, we are seeking to gather valuable insights from businesses operating in the HOREKA segment. We have compiled a list of companies that fit our target criteria, and we require your expertise to conduct telephone surveys with support by email /whatsapp/social media reach with the business owners or top management personnel of these organizations. The survey will consist of a maximum of 5 questions, covering both general information about the company and specific inquiries related to the service we intend to offer. To ensure the accuracy and reliability of the data collected, we request that you obtain call recordings for all survey interactions conducted or responses in written format with the top management ...
...PowerPoint expert to create an engaging job summary and job achievements presentation. Despite my project's ambiguity in terms of target audience and the desired length of content, I will offer pointers as guidance throughout the process. Ideal Skills: - PowerPoint proficiency - Graphic design - Experience writing job summaries and highlighting achievements Roles and Responsibilities: - Collaborate with me to understand overall expectations - Create visually appealing job summaries and job achievement slides - Ability to capture professional qualifications, accomplishments, and potential employer attraction in the content - Openness to feedback and revisions This project offers an opportunity to showcase your creativity and to strengthen you...
I'm seeking a skilled social media manager, with a strong background in TikTok, Instagram and Facebook. Your primary task will involve managing the TikTok platform. Key Responsibilities: - Managing content creation for the TikTok account - Scheduling and posting content regularly - Engaging with followers to enhance our reach and impact Your expertise and understanding of the TikTok platform, along with a creative flair for content creation, will be crucial for the success of this project. You will need to understand the latest trends on the platform and have the ability to incorporate these into our content strategy. Experience of social media management, specifically in the TikTok realm, is highly desirable.
Looking for a project manager to create a construction schedule for a commercial solar project. As the details such as timeline, capacity, and design preferences have not been predetermined, flexibility and adaptability are critical. Requirements: - Understanding of commercial solar installation - Ability to develop flexible construction schedules - Proven experience in project management - Excellent problem-solving skills
I'm seeking an expert audio engineer who can produce a high-quality WAV sound format file that records ...music in gigabyte quality. The resulted file needs to be compatible to play on various platforms including but not limited to YouTube, Spotify etc. Specifics: - The file should offer unlimited recording capability, with no restrictions in terms of length. - Must possess proven experience in music editing and file formation. Skills in working specifically with WAV formats is a plus. - Familiarity with audio quality requirements for various platforms (YouTube, Spotify, etc.) is crucial. The importance of quality, compatibility, and versatility in this project cannot be overstated. Applicants should bid with relevant portfolio samples demonstrating the ...
I'm looking for a talented designer to create a minimalistic logo for m...exclusively feature the company name, "GG Media". Attached is the current logo I want to keep the same font of the G's or very similar and somehow join them cleverly. The company is video and photo production. In terms of colors, I'm looking for a black and white palette. This choice is intentional, as I believe it will give the logo a modern and sophisticated aesthetic. The ideal candidate will have a proven track record of creating minimalistic, yet impactful logos. Experience in the media industry is a plus, but not a requirement. Skills needed: - Logo design - Minimalistic design - Proficiency in black and white color schemes - Originality and creativity ...
...hunt for an experienced talent manager who can efficiently manage models. It would just be myself. I'm would also book gigs that you can get commissions from setting up the bookings and meetings. I own a company fulltime and modelling is my part time hence the need for an manager. I have an agency but want to cover all grounds. I would require someone who is capable of: - Booking gigs - Scheduling auditions - Booking meetings - Dealing with my schedule - Negotiating best prices for us - Communicating to anyone interested to work with me I believe it's crucial to have an individual who has a strong backdrop in the model management. My ideal candidate should: - Have extensive industry connections - Be experienced in booking gigs - Understand the intrica...
...challenges of enterprise architecture and/or enterprise Architecture frameworks, and/or Enterprise Architecture maturity around the world. The goal of this project is to provide a comprehensive overview, weaving in current trends and data, and presenting an informed perspective vision on the potential impacts of these area in a scientific academic manner. As my freelancer for this project, your responsibilities will include: - Conducting extensive research on the subject matter - Validating facts and data through reputable tech sources - Originality of the work - Following Well-known Journal standards such as MDPI and other scientific journals The ideal candidate for this project would possess the following skills: - A rich knowle...
I need to install a new WordPress template, whilst keeping all my data. The primary aim is to update the functionality of my e-commerce site. - **Data Preservation**: It's crucial that all existing data is retained during the template change. - **Functional Overhaul**: The new e-commerce theme should come with enhancements, particularly in terms of the product review system.
I'm in need of a creative logo designer who can craft a fun and playful logo that is primarily aimed at attracting customers. This logo will be utilized both online and in print, so it should be versatile in terms of scaling down for social media and scaling up for physical marketing materials. Attached are a few of my amateur mock ups :)
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HI we are looking for Web and mobile app developers for cs cart who can also give some idea. ( using ) Reference is We will add Auction bidding option ( ) I was hoping to see any references you’ve created that is similar to direct-liquidation idea, we want something very similar but with having the auction feature added, which is something already available and offered from CS-Cart Looking to see what would you suggest to make with a similar idea to our reference Buy now and Bid option with payment gateway. multivendor with a bidding system. Ppl can buy or bid based on vendors choice and the system
I'm in need of a WordPress website that functions as an online store. My primary goal is to have a site that mirrors the design and functionality of a specific reference page. The only customization needed is the branding elements – the name and logo. Key Project Deliverables: - Full WordPress site development featuring an online store - Customization of the site with a new name and logo - Advanced SEO with keyword research and implementation - Website security reinforcement Key Requirements: - Expertise in WordPress website development, particularly on an e-commerce site - Proven experience in SEO, specifically in advanced keyword research - Strong command of Arabic language and understanding of Arabic market trends - Familiari...
...in AI solutions that can benefit and improve their operations. This should be done in a way that resonates with them, highlighting how our solutions can address their specific needs and challenges. Ideal skills and experience include: - Proven experience in LinkedIn marketing, particularly targeting B2B professionals - In-depth understanding and experience with Closely for LinkedIn marketing Reference: for more info about Closely. - Content creation and copywriting for B2B audiences - Demonstrated ability to deliver on brand awareness, lead generation, and website traffic goals through LinkedIn campaigns - Knowledge or experience in the legal sector, particularly Disability Law, would be a plus I'd love to hear from you if you believe
I am in need of someone adept in Excel and knowledgeable in medicine, especially in dosages and weight-based calculations. The challenging aspect of this project is to modify an existing locked Excel spreadsheet which is used to calculate dosages once a patient's weight is entered. Tasks involve: - Updating the dosages of specific medications based on the guidelines I have on hand. - Modifying the weight-based formula in alignment to these dosage updates. Skills and experience: - Proficient in Excel and worksheet protection - Comprehensive understanding of medical dosages - Experience or understanding of weight related dosages calculations. I will provide the necessary medication and dosage guidelines to the successful bidder fo...
Key responsibilities: - We need Malaysia based team manager who can find people to do tiktok live stream selling, include register an account and then do online selling, we need you to be able to seek people and bring them into a group to do this. As a manager, you need to prepare an action plan about how to do this in your country, and effective way to manage people. - We need assistant who can help us to increase Facebook group members for our good deals offers, which is much lower price compared with the market price product, that we want you to be able to get more people into this group, and maintain a daily management based on this Facebook group. You need to let us know your hourly rate, or get us an effective action plan of this as well. Some other: - Weekly c...
...need of a skilled UI developer to assist in the creation of a visually appealing and user-friendly website. The main focus of this project is to build a learning platform that has interactive quizzes incorporated. Key requirements for the user interface include: - Responsive Design: The website should be accessible and easy to navigate on various devices, including mobile and tablets. - Intuitive Navigation: A clear and logical flow for users to access different sections of the platform. - Modern and Clean Aesthetics: Aesthetically pleasing design that is in line with contemporary web design standards. In terms of features, the learning platform will primarily include interactive quizzes. Ideal Skills and Experience: - Proven experie...
A business-centric, data-oriented, and analytical mindset. Comprehensive knowledge of data science concepts and disciplines. Knowledge of enterprise information management processes and methodologies. Skills in database design, data security, and data lifecycle management (i.e., gathering, cleansing, publishing, archiving, back-up and recovery, and purging) for large enterprise systems. Familiarity with master data, metadata, reference data, data warehousing, database structure, business intelligence principles and processes, and technical architecture. Knowledge of database management systems, metadata management tools, cloud storage, and associated security considerations. . Combinations of experience and education will be considered on a case-by-case b...
I'm currently facing a few issues with my Magento 2.4 website that need imme...malicious injection that needs to be removed - The server needs to be patched to prevent future injections Access: To facilitate the process, I'll provide you with developer platform access. As for the environment, I'd prefer these fixes to be addressed on a development/staging environment. Ideal Skills: The ideal candidate for this project should have: - Proven experience with Magento 2.4, including troubleshooting and patching - Strong understanding of Google Tag Manager and URL rewriting - Experience in malware and security threat removal - Ability to work with a developer platform I value efficiency and professionalism, so if you're confident in your ability to tac...
I need assistance with calculating the correct motor size and torque requirements for an industrial application. Key Job Details: - Use your expertise to analyze the load the motor will ne...Details: - Use your expertise to analyze the load the motor will need to move. - The ideal motor should be able to handle the load efficiently and effectively. - I'll need detailed calculations (with reference) to be shared at the end of the project. Preferable Skills: - Experience in industrial machinery - Expertise in motor sizing and torque calculation. The motor will operate in a standard factory environment, moving a load that is constant and predictable. I would appreciate it if you could provide examples of similar projects you've worked on in the past...
I'm in need of a proficient Archicad user who can accurately build a 3D model of existing building;s exterior based on provided plans, sections, photos and inventory. Key points to note: - Speed is of essence, as there is a defined deadline for this task. - The 3D model needs to be as per the provided plans in terms of dimensions. I am looking for high degree of accuracy. - Detailing of the model is as per the existing structure. Equal importance should be given to all elements - no specific emphasis required. The ideal candidate for this job would have: - A strong background in Archicad - Proven experience with architectural 3D modeling - Exceptional attention to detail - Ability to work under tight deadlines
I'm an upcoming contemporary folk/jazz artist seeking an experienced artist manager to help boost my career. I expect the ideal candidate to take charge of: - Booking Events: Arrange performances in strategic locations to expand my fan base and enhance my brand. - Promotion and Marketing: Manage my brand identity and liaise with media houses, music platforms and social media for targeted promotions. Expertise in folk/jazz music, a robust network within the industry, and proven success managing contemporary artists will be highly beneficial. Exceptional communication and negotiation skills are a must to ensure best opportunities and agreements.
I'm seeking a professi...creating a user-friendly system that allows for the seamless download of academic ebooks in PDF format. The goal is to provide a platform where users can easily access and download academic ebooks in a legitimate and secure manner. Key Project Requirements: - The system should be designed to offer academic ebooks for download in PDF format exclusively. - Academic material will be provided but needs to be refined. Ideal Skills and Experience: - Experience in web development and database management. - Proficiency in ebook handling, especially in PDF format. - Understanding of user experience and interface design. - Knowledge of security protocols for online platforms. For Sample you can download the following for reference :...
...architectural draftsman proficient in creating a professional drawing of my mixed-use building purchased in 1973. Unfortunately, the DOB and HPD don't have an original layout drawing of my property, which is hindering my process of applying for a Letter of No Objection (LNO) and obtaining a Certificate of Occupancy (CO). The preferred freelancer will have: - A track record in architectural drawing and a deep understanding of building standards prior to 1938. - Proficiency in making comprehensive drawings without original blueprints or plans as a reference. - Broad experience in designing detailed plans that are acceptable for DOB and HPD procedures. - Ability to deliver work within an agreed timeline, as speediness is crucial for ...
I'm looking to hire a seasoned sales manager who can oversee one of our sellers. The ideal candidate will focus only on sales and supporting our seller with strategies and sales targets. Key Responsibilities: - Managing the sales the strategy of our sales. - Developing and implementing strategies to increase sales Requirements: - Proven experience in physical product sales - Excellent knowledge of different sales channels, particularly physical retail - Strong communication and negotiation skills - Ability to work independently and drive sales goals Since the role is concentrated on sales, there's no need to handle customer inquiries. So, the ideal candidate should be someone who excels at sales strategies and execution. We do sell food produc...
I have identified the specific CPP code that needs to be converted to Java. The CPP code interacts with external systems and the Java ...maintain a similar code structure as the CPP code. Key Requirements: - Convert CPP code to Java: You should be experienced in both languages and possess a strong understanding of how to translate complex code structures. - Maintain a Similar Code Structure: The Java code should be as close as possible to the original CPP code in terms of its structure. I'm looking for a developer that can efficiently convert the code and ensure that it maintains the same ability to interact with external systems. Ideal Skills: - Proficient in C++ and Java. - Experience in translating code from one language to another. - Knowledge of wo...
...seeking an adept professional to develop a cross-platform app for real estate. Available on iOS, Android, and Web, the app's functionalities must include: - Property Search: An intuitive, user-friendly interface for users to search properties. - Filter options: Users can filter search results based on different criteria. - Saved favorites: Users can bookmark their preferred properties for future reference. The app should also facilitate user interaction with features allowing: - User registration/login: Smooth user registration and login process. - Agent registration/login: Smooth Agent registration and login process. - Property listing details: Detailed information showcased for each property listing on Map. - Contact agent/owner: Messaging feature to facilitate communi...
I'm in need of an adept transport office manager to handle various crucial tasks in my small fleet of vehicles. Responsibilities: - Overseeing vehicle maintenance and repair: I need someone who can ensure that our vehicles are always in top shape and promptly handled when they need repairs. - Managing driver scheduling and route planning: You'll need to coordinate the schedules of a small team of drivers and plan the most efficient routes for each trip. - Handling logistics and coordination: You will be responsible for ensuring that all our logistics run smoothly, from receiving orders to the delivery of goods. Skills and Experience: - Familiarity with fleet management software: Proficiency in using this software will be essential for t...
I am looking for an experienced HR Operations Manager to handle various HR-related tasks and responsibilities within my organization. Key Responsibilities: - Recruitment and onboarding: Efficiently source, screen, and onboard new talent. - Human resources policies and procedures: Develop, implement, and maintain HR policies and procedures. - Employee relations and conflict resolution: Manage and resolve any workplace conflicts that may arise. - Performance Management: Ensure timely completion of performance management systems. Key Performance Indicators: - Time to fill vacant positions: Reduce the duration between a position becoming vacant and it being filled. - PMS completion: Ensure that all employees complete their performance management systems in a timely and thoroug...
...to provide a comprehensive analysis of the potential market for a school discovery platform in the UAE. Project Title: Comprehensive Market Research for School Discovery Platform in UAE Overview: Our startup operates a school directory platform specifically designed to assist UAE families in finding and comparing schooling options for their children. We are committed to providing innovative solutions that help parents navigate the complex educational landscape with ease. To enhance our platform's effectiveness and ensure it meets the diverse needs of all families, comprehensive market research is crucial. This research will help us gain detailed insights into our target audience, the broader industry landscape, and our competitive positioning. Scope of...
...before applying. Position Overview: We are looking for a dynamic Project and Delivery Manager in the IT or Business sector who excels in project management and embodies an entrepreneurial spirit. This role requires the ability to establish or already have an existing company for collaboration purposes, promoting an entrepreneurial approach to team leadership and development. Main Requirement: Candidates must have their own established company or be willing to establish one to work with us. This unique aspect of the role allows you to approach and engage with candidates who align with our company values and objectives. We will cover any expenses incurred in hiring new candidates. Responsibilities: - Lead the successful delivery of projects, ensuri...
Project Title: Comprehensive Market Research for School Discovery Platform Overview: Our startup operates a school directory platform specifically designed to assist UAE families in finding and comparing schooling options for their children. We are committed to providing innovative solutions that help parents navigate the complex educational landscape with ease. To enhance our platform's effectiveness and ensure it meets the diverse needs of all families, comprehensive market research is crucial. This research will help us gain detailed insights into our target audience, the broader industry landscape, and our competitive positioning. Scope of Work: Market Statistics: Collect up-to-date statistics on the UAE education sector, including details on student enrol...
Innovation Company Product Manager seeks VBA developer for Excel app development Your resources • Windows 10/11 & MS Office (sorry MS Office MacOS has too many compatibility problems!) • Location with good acoustics, headphones, good internet (so we can have high quality meetings). ESSENTIAL - DO NOT IGNORE THIS! Your skills • Experienced with Excel and Excel VBA coding to professional standards • Good conversational Technical English • Touch typing (we do live meeting notes) • Python OO coding experience would be good Your Technical Knowledge and experience • VBA sufficient so that you can develop (or source and enhance) • Create a professional app/plugin • Create coding standards including trialling GITHUB integration • ...
Hi , I need a long time designer with experience in Illustrator, Photoshop, and Canva. I need A lot of marketing materials. Payment is done per each artwork. The portfolio will be requested and a test must be done before awarding. Please bid if you agree with these terms. Thanks.
...understanding of current design trends and its impact on customer behavior. - Experience in package design preferred, especially in the realm of gift products - Strong graphic design, layout and conceptual skills About the design: - Bag colour should be pink with mild patterns in the background. - Expecting a floral design with white flowers, multi colour birds (or peacock) and green leaves with in-depth details in each element, the finish can be a bit painted effected than a real world photo. - There should be a golden colour highlight design which will be actually a gold foil stamping done on the paper bag, which is the highlight of the design!! - This golden highlight should not exceed 50% of the area, it would be great if it covers the center part of...
